PRNewswire
Jan 14, 2009
Mercury Insurance teams up with the LA Kings to create the ultimate "hat trick" for one lucky fan.
King for a Day scheduled for Thursday, Jan. 15, 2009.
Who: Last fall, Mercury Insurance Group and the LA Kings teamed up to
offer one lucky fan a chance at being "King for a Day."
Sweepstakes participants logged onto lakings.com for an insurance
quote from Mercury that entered them in the promotion. Mercury
selected the winner.
What: The King for a Day event allows the winner to meet Hall of
Famer Luc Robitaille and see what it's like to be President of
Business Operations for the Kings. The winning fan will join
Robitaille for lunch; attend an official Kings business
meeting/video scouting session; participate in a live, on-camera
interview with Kings' website/FS West host Heidi Androl; meet and
greet the players and view the pre-game skate from the penalty
box; have dinner with Robitaille and Kings' Chief Marketing
Officer Chris McGowan; receive two tickets and VIP passes to the
evening's 7:30 game against the Detroit Red Wings; have
behind-the-scenes tours of Toyota Sports Center and STAPLES
Center; and receive LA Kings merchandise.
When: Thursday, January 15, 2009, 10 a.m.
Where: Toyota Sports Center
555 N Nash Street
El Segundo, CA 90245
About the LA Kings
The Los Angeles Kings are a professional ice hockey team based in Los Angeles, California. They are members of the Pacific Division of the Western Conference of the National Hockey League NHL). Founded on February 9, 1966, when Jack Kent Cooke was awarded an NHL expansion franchise for Los Angeles, the Kings called The Forum in Inglewood, California their home for 32 years until they moved to STAPLES Center in downtown Los Angeles to start the 1999 - 2000 season.
About Mercury Insurance
Founded in 1962, Mercury Insurance (MCY) is a multiple-line insurance organization offering predominantly personal automobile and homeowners insurance through a network of independent agents and brokers in California, Florida, New Jersey, Texas, Arizona, New York, Georgia, Oklahoma, Illinois, Michigan, Nevada, Virginia and Pennsylvania. For more information about Mercury Insurance, please visit www.MercuryInsurance.com.
Contacts: Coby King Kathleen Flood
MWW Group MWW Group
(213) 486-6560, ext. 319 (213) 486-6560, ext. 318
Erik Thompson
Mercury Insurance
(661) 291-6435
/PRNewswire - Jan. 14/
First Call Analyst:
FCMN Contact:
SOURCE: Mercury Insurance Group
Web Site: http://lakings.com/
http://www.mercuryinsurance.com/